Dear Realtor.com: This is How You Communicate With Your Users

By Trace Richardson
Published June 21st, 2008

Redfin suffered about the worst occurrence a datacenter can endure, fire. They still beat Realtor.com by 12 hours with only 5 hours of downtime compared to Realtor.com’s 17 hours of downtime or 53 hours of downtime if you include the 36 hours of in-action before going offline for 17 hours after  their blog was hacked. [...]

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Rebuilding the Realtor.com Team From the Ground Up

By Trace Richardson
Published June 12th, 2008

Realtor.com is clearly in disarray. They not only refuse to acknowledge or communicate with their community, I have come to question whether or not they even recognize that a Realtor community exists. More importantly, I ask myself, if I were charged with rebuilding Realtor.com, reversing the brand and community damage and making a genuine [...]

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Realtor.com Hacked Day 8: It’s Not Going Away

By Trace Richardson
Published June 11th, 2008

Once daily posts halted for a week. 36 hour delay in acknowledging hack. 19 hours of downtime. No communication with the Realtor community as to whether their personal data was compromised or even an acknowledgment that the site was even hacked.
Previous Coverage: It all started here.

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Realtor.com Hacked Day 7: Nobody Notices or Cares

By Trace Richardson
Published June 10th, 2008

For the seventh day in a row Realtor.com is failing to communicate with its community regarding the hack that we first reported on June 4th. Realtor.com is approaching one week with no blog posts, no communication with its paid users and increasing doubt in its ability to run a blog, let alone one of the [...]

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Realtor.com Hacked Day 5: Communication Breakdown

By Trace Richardson
Published June 8th, 2008

The original posts that had spam injected to them have been removed. The daily blog posts have halted and communication about the situation is non-existent. This is turning uglier by the minute. Where is Blaine Cooke when you need him? {sarcasm}

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Realtor.com Hacked Day 4: No Announcement, Users Wait in Silence

By Trace Richardson
Published June 7th, 2008

(Previous Realtor.com coverage - Realtor.com Hacked Day 1 / Realtor.com Hacked Day 2 / Realtor.com Hacked Day 3 )
In an unfortunate turn of events, Realtor.com has failed to acknowledge its website and or servers were breached and has failed to inform users whether or not personal data was compromised. This is disturbing on a number [...]

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Realtor.com Blog Hacked Day 3: Down for 17 Hours and Counting

By Trace Richardson
Published June 6th, 2008

(Previous Realtor.com coverage - Realtor.com Hacked Day 1 / Realtor.com Hacked Day 2)
At around 7 PM last night the Realtor.com Blog was taken offline. 17 hours later and counting, they are still down. The speculation is that a wordpress plugin was at fault, but that remains to be seen.
We are still scratching our heads over [...]

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Realtor.com Blog Hacked Day 2: Google Delisting on the Horizon

By Trace Richardson
Published June 5th, 2008

For the second day in a row, Realtor.com has failed to secure their website after it was hacked as we reported yesterday. Their failure to secure Realtor.com can have many implications, depending on how badly the site has been compromised. These range from the possible exposure of user’s personal data to the very real possibility [...]

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Realtor.com Blog Hacked

By Trace Richardson
Published June 4th, 2008

As I was browing through my feeds this morning I came across the following feed (original post here) that has had spam injected into it. The spam shows up in the original post source code but is not displayed in because of the use of the “style=display:hidden” tag, a common tactic by hackers. I [...]

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Richard Gaylord, NAR President Comments on HVCC, Says Nothing

By Trace Richardson
Published May 16th, 2008

Richard Gaylord, President of the National Association of Realtors has provided his response to Freddie Mac and Fannie Mae regarding the Home Valuation Code of Conduct (see below). His response includes his comments and suggestions for change to specific aspects of HVCC.
Of all the serious flaws in HVCC that stand to hurt consumers, Realtors, appraisers [...]

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